Steven is the President of RUBENSTEIN, a strategic communications and reputation management firm founded by his father, Howard, more than 60 years ago. He leads the agency’s day-to-day operations, driving innovation and growth for its 13 practices.
A trusted counselor to CEOs, entrepreneurs, founders, and organizations, Steven is adept at creating, enhancing, and protecting awareness and reputation. Since joining in 1992, he has worked as a practitioner across a breadth of industry sectors and today oversees a roster of more than 400 clients, including BMGI, Khan Academy, David Letterman, Lincoln Center for the Performing Arts, Netflix, New York-Presbyterian, the New York Yankees, Jerry Seinfeld, the Southeastern Conference, and the Whitney Museum of American Art. He is actively involved in the front-line representation of many of the firm’s clients, including AEG, Apollo Global Management, Dow Jones, JP Morgan Chase, Milner Global Foundation, MoMA, News Corp., Palantir, Tiger Global Management, Tishman Speyer, Uber, and Vornado.
Under his leadership, RUBENSTEIN has transformed, extending its roots as a New York City powerhouse to service national and international clients across a range of sectors, including business, media, entertainment, technology, real estate, sports, healthcare, education, culture, crisis, and philanthropy. Steven also built upon the firm’s unrivaled strength in media relations, expanding its capabilities to manage communications and public awareness across traditional and digital platforms through the creation of online reputation management, digital, and content strategy practices.